It all starts with a seed; one that is planted in the right kind of soil using the right trowel, carefully nurtured in the right environment, nourished with the right vitamins and the perfect quantity of water, exposed to a suitable amount of sunlight, and looked after by an experienced gardener. With all the right elements in place, growth is the natural outcome. A tree is soon expected and ripened fruits will follow.
At IW, we know that brands can be just as alive as plants. To survive and grow, they need the right blend of relevant nourishment, exposure, and care. We’re here to help you make that happen. We’re here to nurture your brand.
Our Solid Roots
Time flies! Only a decade ago, IW was only starting up, like a seed carefully planted in good soil, looking forward to grow.
Throughout the years, we were able to surround ourselves with all the essential success factors, including the right talents with the right experience, thorough knowledge of the market, and learning how to stay ahead amidst a highly competitive market. Today, as an independent communication and creative agency, IW has grown into a solid-rooted tree – one that can still grow much further. By offering the best communication and creative solutions, IW continues to help brands grow and stand out.
Our Planted Philosophy
At IW, we follow Brunner’s philosophy:” We are all emotional beings and we have emotional relationships with brands we trust. As a marketing agency, we invest all our efforts to make that happen, developing a dynamic flow of strategic ideas that your brand can embrace to be able to grow. This is achieved through our pure expertise, sophisticated business practices, a set of unwavering business values, and a true partnership with every client.
Our Growth Approach
It all begins with the originality of the seed, the properties it possesses, and the growth potential it has. At IW, we ensure examining your brand inside out. First, we carry out a serious brand background check to observe its previous behavior over the years, its current position in the market compared to competitors, and the reasons behind its positioning. If it’s a new brand, we ensure determining the type of soil and nutrients it will need to ripen successfully.
Only good soil, sufficient water, a suitable amount of light, and the right quality of nutrients can bring out the best of what a seed has to offer. Our team ensures providing all the essential tools to successfully introduce your brand to today’s market and guarantee its growth. This includes overcoming current
With the presence of longevity-oriented brand strategy, a full set of carefully devised solutions, and relentless efforts by a team of experts, brand growth naturally follows. Once your brand is out there and getting the positioning and attention it deserves, it will savor the taste of true success.
Constant care is a must. Like with all living beings and things, constant nurturing is essential. When your brand sees the light, our role is to make sure it’s there to stay. Our team looks after it to provide any required creative or marketing maintenance to ensure continuity and sustainability of growth.